Eleo Zaun

A hybrid of technologies enhancing customized services

Eleo Zaun is a growth-oriented company, combining the traditional art of blacksmithing with exceptional design and the highest manufacturing quality. Eleo produces fences, gates, and railings, tailored to the customers’ needs.

  • Industry: Home & Garden

  • Platform: Magento, React, WordPress

  • Field of work: consultation, development, maintenance, design support

  • Country: Germany, Austria

Visit Eleo

How it progressed

  • Discovery

    we closely examined the project brief and expected functionality and took part in the process of choosing the right tools and technology

  • Development

    our team was divided into three major areas: Magento e-commerce, WordPress, and React, and together continuously delivered the project parts.

  • Launch

    we made certain that the data from the previous solution was matched and the redirects were operating; our team was prepared for the launch day and monitored the store status

  • Maintenance

    post-launch, we’ve been focusing on extending the shop’s functionality, optimizing its performance, and helping it reach new levels

Challenges

Personalized products

– Eleo produces and sells tailored, personalized garden fences. The entire experience had to be unique, fast, and adaptable to different devices. We decided to build the configurator part on React technology to enhance its performance and increase customer satisfaction. Furthermore, we created a bridge between Magento and React, so the data would be saved in the e-commerce database.

The result? React is seamlessly integrated with Magento, and the transition between those two technologies is imperceptible to the user, aside from the extra speed React brings to the table. Moreover, the configurator works well on a variety of devices and is pretty lightweight. 


Page-building interface

– another challenge was related to having an easy interface for editing the content on the webpage. While Magento’s strength lies in e-commerce, its back-office UI is far from perfect. We integrated WordPress for landing and content pages, so it’s easy to use and edit at any given moment.

 

Combination of technologies

– the Eleo project was demanding technologically, requiring us to work together across different teams. In the end, we organized the work so all the teams could work simultaneously and merge their commits pre-launch. It was an interesting experience and we’re very happy about the result.

Optimization and adjustment to Google Core Vital requirements

– we made major amendments to the process of page loading that include: CSS split for vital and optional, change of servers, adjustments to the CLS (content layout shift), optimization of images to svg or webp and further adaptation to iOS devices (which caused problems with webp formats). As a result, the site’s speed, performance and score across different devices and tools has increased visibly.

Get in touch.

Get in touch with us, estimate a project, discuss your business strategy or get helpful tips or recommendations for your next start-up. We’ll be happy to talk to you.